The social media platform Twitter is putting a brand-new feature under test for users in India: a button that quickly posts tweets on WhatsApp. For Android users, the new functionality adds a WhatsApp button under Tweets, enabling them to share tweets with friends and in groups with just one press, saving them from having to copy the link and post it on WhatsApp individually.
The usual share button that appears beneath each tweet will be replaced by the WhatsApp share button. The share button now displays a variety of sharing choices, including sharing through direct message, copying a tweet’s link for embedding, bookmarking, and sharing to other platforms. The new WhatsApp button will accomplish the same thing, but with WhatsApp as a different selection.
Currently, it appears that the feature will only be available to Android users in India. Through its official Twitter India account, Twitter also made the new feature announcement and requested user feedback. “Starting today, we are rolling out a new experiment exclusively in India – an important market for us. We are replacing the share icon on Tweets with the WhatsApp icon for the majority of people who use Twitter on Android in the country, so sharing their favourite or noteworthy Tweets is easy even beyond Twitter, making the experience more open, accessible, and social,” the micro-blogging platform said.
In India, there are more than 400 million active WhatsApp users. It only seems sense for Twitter to include a separate share button, given that the instant messaging service owned by Meta is the most widely used texting application in the nation. However, the button essentially accomplishes the same task as the earlier share button in terms of functionality. This WhatsApp share button will be accessible to the bulk of Twitter users on Android, unlike many other Twitter feature tests.